Smokey Bear
75th Anniversary
Key art celebrating Smokey Bear for the 75th anniversary.
A new series of Smokey Bear visuals will be part of outdoor ad placements in Spring 2022, and will become part of the box of Public Service Announcement (PSA) tools on SmokeyBear.com, which is used by local state foresters and environmental educators doing outreach in communities nationwide.
Learn more here
CLIENT: Ad Council/Amplifier
ART DIRECTION: Cleo Barnett/Aaron Huey
RELEASE: November 2021